#Trending - What Do Consumers Think About Travel NOW?

Interesting research on current consumer sentiment, the rise and possible fall of the travel influencer, and the impact of a potential new stimulus package will all affect travel and marketing going forward. Catch up in 3 minutes below.

Has The Pandemic Killed The Freebie Trip For Influencers?

With travel ground to a halt during the pandemic, travel influencers have also been forced to stay put. As destinations are slowly reopening, will influencers be granted the same freebies as they once enjoyed? Are they cognizant of the hard times many hotels and resorts have fallen upon — enough to be realistic about requesting free everything? Read the latest in Skift here.

One Cruise Line Restarts Sailing In 2020 With A Very Different Approach

UnCruises set sail in Alaska on August 1st with 60 passengers on board and the majority of the itinerary involving activities off the ship and in nature. Could this be the future of cruising for a while? Read more in Travel Weekly here.

A Deep Dive Into Traveler Sentiment

How has the frequent traveler been impacted by COVID? Will customer behavior go back to normal once the world fully opens up again? There are indeed interesting findings in these survey results by ICF Next here.

Why A Potential New Stimulus Package IS Crucial To The Hospitality Industry

Personal consumption spending in the services sector in America (which includes travel, hotels, and dining) was down during the pandemic, but there was a glimmer of hope for recovery as personal income rose due to the CARES Act and stimulus checks. While that officially ended July 31st and Trump's new Executive Order has an uncertain future, this could have disastrous effects for everyone who depends on spending at hotels, restaurants, etc. Read more in Skift here.

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