#Trending - $200 French Fries, Fly And Flop Holidays, And The Tourism Industry Needs To Think More Sustainably
Issue 53 • August 10, 2021

It's a mad mad world out there. Have you heard about the $200 french fries in New York City? Or how "Fly And Flop Holidays" are what many travelers seek these days? We also look at ways the tourism industry can operate more sustainably and muse about the impending death of weird hotel amenities like loud lobby concerts. Check it out in our three-minute read below.
Are $200 French Fries The Way Of The Future?
Serendipity 3 opened post COVID and naturally wanted to create buzz. While most restaurants were worried about being able to find enough staff to work, this spot ended up designing the world's most expensive french fries at $200. There is an eight- to 10-week wait list for the fries. Read more in Reuters here.
Fly And Flop Holidays Rank High For Travelers
A new poll from online travel agent eDreams has found that 61% of Americans rank traveling the world as their most therapeutic pastime. The research revealed 57% of Americans with savings of $1,000 would choose to spend it on travel, with more than half of American respondents (53%) planning short haul trips in the next three months and 36% planning long haul flights — the highest of all other nations polled. “Fly and flop” holidays remain a firm favorite for Americans with 35% respondents naming beach holidays as the most restorative break, beaten only by Germany (44%). Read more in Hotel Business here.
The Tourism Industry Needs To Operate More Sustainably
The tourism industry is at a turning point. With an uptick in demand — arrivals are expected to hit 1.8 billion in 2030 — finding a balance between people, planet and profit is crucial. As properties and companies gear up for the rebound in travel, rethinking what we've always done is crucial. From re-evaluating supply chain management to going local and promoting regenerative experiences, what we do now will undoubtedly impact what we will be able to sell in the future. Read more in PhocusWire here.
Are Wacky Hotel Perks The Next To Go?
The media is reporting about the death of wacky office perks like the Ping Pong table, video game arcade, on-site barber shop, etc., as employees are waking up to the fact that respect and the ability to work remotely are more important to them. Could this be indicative of the impending death of weird hotel amenities? Dare we say the focus on loud concerts in the lobbies and other non-hospitality related "perks" may also fade away as the emphasis returns to relaxation, wellness, and simply providing a great night's sleep? Read more in The Wall Street Journal here.
Forward To A Colleague Or Associate Who Wants To Be #Trending.
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JC Communications does its part to be sustainable. Our team works entirely remotely, thereby reducing carbon emissions from commuting to an office; we think three times before printing anything on paper; and we work to do business with vendors and clients who are oriented to doing good for people, planet, and profit. We encourage you to take a few moments to think about how your company can operate in a more sustainable way as every little bit helps.