#Trending - Sustainability-Minded In A Pandemic, The Robot Bartender, and More

Issue 28 • February 16, 2021

What's on people's minds this week? Now that we've gotten past the initial rush to mask up and spray everything with heavy duty cleaners, it's time to look at how this is affecting the environment. Perhaps you can muse about this topic while enjoying a cocktail served from a robot bartender. Your three-minute read follows.

Staying Eco-Minded In A Pandemic

Do face masks and sanitizers have to be used at the expense of sustainability? Many hotels have adapted to our current needs for personal protection and hygiene, but with an eco-friendly spirit. Read more in Conde Nast Traveler here.

Is The World Ready For Robot Bartenders?

Isn't the point of having a bartender the conviviality and exchange with someone who pours your drink? A bartender's primary job is to listen to guests, tweak a cocktail recipe if asked, and be pleasant and welcoming. Do you think it's possible a robot can do all of that? MSC Cruises seems to think so. Meet Rob, their new robot bartender. Read more in Travel Weekly here.

Now You Can Rent Out An Entire Spa

The pandemic has forced many businesses to adapt. For spas in warm-weather destinations, the solution has been to move treatments and activities outside. For those in city centers or cold weather areas, that's not always possible. A number of spas are enabling buyouts for small groups to have facilities such as swimming pools, hot tubs, relaxation lounges, and more all to themselves in between enjoying treatments. Read more in Robb Report here.

Airlines Ditch Business Routes In Favor Of Leisure Travel

It probably comes as no surprise that leisure travel has showed early signs of a comeback, with summer and holiday travel spikes. Business travel, on the other hand, may be permanently curtailed by Zoom. Those who made the call that business travel is going to be hard-pressed to regain momentum were right. Read more in Bloomberg Quint here.


Forward To A Colleague Or Associate Who Wants To Be #Trending.

 

To learn more about JC Communications, visit our website, check out our portfolio, email us, or call us.

JC Communications does its part to be sustainable. Our team works entirely remotely, thereby reducing carbon emissions from commuting to an office; we think three times before printing anything on paper; and we work to do business with vendors and clients who are oriented to doing good for people, planet, and profit.

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We work with companies in all industries who want to take their brand storytelling to the next level. While we are specialists in luxury, travel, hospitality, culinary, and leisure, we bring our storytelling expertise to all industries, consulting with both start-ups and established companies which have the budget and desire to invest in marketing communications to elevate their product or service, identify new markets, and positively impact their bottom line.

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